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‘The only way’: How Copilot is helping propel an evolution at Lumen Technologies

Date: 07-Aug-2024

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Source: https://news.microsoft.com/w-copilot-is-helping-propel-an-evolution-at-lumen-technologies/

‘The only way’: How Copilot is helping propel an evolution at Lumen Technologies

The marketing teams faced a near-impossible challenge: Create a website or brochure and social media posts for a product, all within 40 minutes.

This was no regular work assignment for the employees at Lumen Technologies. The products were made up — indestructible clothing for parents, an inflatable car, a dream recorder — and the teams were relying on Microsoft Copilot to spark some quick creativity. As the clock ticked, the teams competing in Lumen’s inaugural “Copilot Olympics” used the AI-powered productivity tool to help with everything from creating images to developing product concepts.

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